The baby & junior collection gets a revamp for the 2012/13 autumn/winter season. For the youngest, a range of new themes across warm, soft and hard-wearing items show up, as well as classic Nylongloss and Shiny, made with high-tech materials and the unforgettable Add style.

Main focuses include ultra light materials, techno twill, camouflage jacquard, tweed and furt coats. 

The campaign has been shot by Achim Lippoth.

Have a look at: 

www.adddown.it